Friday, April 30, 2010
The Life Of Henry Ford
Henry Ford, born July 30, 1863, was the first of William and Mary Ford's six children. He grew up on a prosperous family farm in what is today Dearborn, Michigan. Henry enjoyed a childhood typical of the rural nineteenth century, spending days in a one-room school and doing farm chores. At an early age, he showed an interest in mechanical things and a dislike for farm work.
In 1879, sixteen-year-old Ford left home for the nearby city of Detroit to work as an apprentice machinist, although he did occasionally return to help on the farm. He remained an apprentice for three years and then returned to Dearborn. During the next few years, Henry divided his time between operating or repairing steam engines, finding occasional work in a Detroit factory, and over-hauling his father's farm implements, as well as lending a reluctant hand with other farm work. Upon his marriage to Clara Bryant in 1888, Henry supported himself and his wife by running a sawmill.
In 1891, Ford became an engineer with the Edison Illuminating Company in Detroit. This event signified a conscious decision on Ford's part to dedicate his life to industrial pursuits. His promotion to Chief Engineer in 1893 gave him enough time and money to devote attention to his personal experiments on internal combustion engines.
These experiments culminated in 1896 with the completion of his own self-propelled vehicle-the Quadricycle. The Quadricycle had four wire wheels that looked like heavy bicycle wheels, was steered with a tiller like a boat, and had only two forward speeds with no reverse.
Although Ford was not the first to build a self-propelled vehicle with a gasoline engine, he was, however, one of several automotive pioneers who helped this country become a nation of motorists.
After two unsuccessful attempts to establish a company to manufacture automobiles, the Ford Motor Company was incorporated in 1903 with Henry Ford as vice-president and chief engineer. The infant company produced only a few cars a day at the Ford factory on Mack Avenue in Detroit. Groups of two or three men worked on each car from components made to order by other companies.
Henry Ford realized his dream of producing an automobile that was reasonably priced, reliable, and efficient with the introduction of the Model T in 1908. This vehicle initiated a new era in personal transportation. It was easy to operate, maintain, and handle on rough roads, immediately becoming a huge success.
By 1918, half of all cars in America were Model Ts. To meet the growing demand for the Model T, the company opened a large factory at Highland Park, Michigan, in 1910. Here, Henry Ford combined precision manufacturing, standardized and interchangeable parts, a division of labor, and, in 1913, a continuous moving assembly line. Workers remained in place, adding one component to each automobile as it moved past them on the line. Delivery of parts by conveyor belt to the workers was carefully timed to keep the assembly line moving smoothly and efficiently. The introduction of the moving assembly line revolutionized automobile production by significantly reducing assembly time per vehicle, thus lowering costs. Ford's production of Model Ts made his company the largest automobile manufacturer in the world.
The company began construction of the world's largest industrial complex along the banks of the Rouge River in Dearborn, Michigan, during the late 1910s and early 1920s. The massive Rouge Plant included all the elements needed for automobile production: a steel mill, glass factory, and automobile assembly line. Iron ore and coal were brought in on Great Lakes steamers and by railroad, and were used to produce both iron and steel. Rolling mills, forges, and assembly shops transformed the steel into springs, axles, and car bodies. Foundries converted iron into engine blocks and cylinder heads that were assembled with other components into engines. By September 1927, all steps in the manufacturing process from refining raw materials to final assembly of the automobile took place at the vast Rouge Plant, characterizing Henry Ford's idea of mass production.
Thursday, April 29, 2010
The Ford Start Concept Shows the Newest EcoBoost™ Engine
The Ford Start Concept is the first concept car created by Ford in more than three years. The car made its debut April 23, 2010, at the Beijing International Auto Show, also marking the first time Ford has unveiled an all-new concept vehicle a China show. The Start Concept is more than simply a design study. It previews a fuel-efficient three-cylinder EcoBoost™ engine with 1.0 liter of displacement and the power of a larger I-4 engine.
The Ford Start Concept was inspired in part by a growing global trend toward mass urbanization. The world’s top 20 mega-cities are home to consumers whose needs, attitudes and expectations may have more in common with mega-city dwellers in other nations than with their own countrymen. While these consumers share the challenges of living in an urban society, they also increasingly seek out product solutions that bring the best the world has to offer.
Today, more than 50 percent of the world’s population lives in an urban area. By 2050, that number is expected to skyrocket to more than 70 percent. Already, congested highways, space for parking, concerns over fuel efficiency as well as the availability and price of fuel are driving automakers to look at vehicles and personal transportation more differently than ever before.
“Our ambition with the Ford Start Concept was to design a car that goes beyond the practical realities of commuting in these mega cities, to go beyond just dressing the technology. We wanted to design a car you would also love,” explained Freeman Thomas, Design Director, Ford Motor Company.
Living in a mega city poses unique challenges and inspires unique lifestyles and attitudes. Just as traffic congestion issues are common in these geographic areas, the answers to solve the issues of a new generation of future small cars for these urban markets may also be found in the Ford Start Concept.
Powertrain
Ford powertrain engineers previewed something very real and close to being reality under the hood of the Ford Start Concept car. It’s an all-new and compact addition to the advanced Ford EcoBoost engine family. Consistent with Ford’s long-range goals to provide more power though sophisticated turbocharging and spark-ignited, direct-injection fuel management systems, the 1.0-liter Ford EcoBoost engine delivers power and torque comparable to a normally-aspirated I-4 powerplant. It is expected to have CO2 emissions under the 100 gm/km threshold.
This engine is coupled with a six-speed manual transmission which permits gear spacing to deliver performance without sacrificing fuel economy. The transmission easily handles the higher torque levels of the 1.0-liter Ford EcoBoost engine and together with the sporty handling of the Ford Start Concept, delivers the fun-to-drive characteristics that are at the core of the Ford brand DNA.
Connectivity
Located at the top of the console is a port to connect to the MyFord Mobile concept technology, which provides a seamless driver interface conducive to safe driving practices with personal handheld devices.
Without a smart phone, car-related functions including heating, ventilation and air conditioning, engine diagnostics and passenger airbag on/off function can be easily viewed and adjusted while driving through either voice activation or toggle and scroll controls located on the console. A wide, six-inch screen provides visuals.
As an added feature, when the driver inserts a smart phone in the docking station when the vehicle is in motion, access is available via the MyFord Mobile Concept to phone contacts and navigation tools through voice activation, as are all messaging, direction and communication features.
If the smart phone device is docked and the vehicle is parked and powered off, both the vehicle functions and icons from the user’s device are available via the MyFord Mobile Concept. Icons are displayed on the large screen through Bluetooth transfer. Car functions and the speaker system also are controlled through voice activation.
MyFord Mobile Concept restricts certain functions, such as texting, while driving.
Design
“With the Ford Start Concept, we didn’t set out to design some sort of utilitarian concept to save the world, nor were we interested in following the competitive trend toward an overly noisy design language. What we did set out to do was design a personality driven car that exudes warmth, charm and aspiration…to design a car worth bonding with,” said J Mays, Group Vice President Design and Chief Creative Officer, Ford Motor Company.
Crisp highlights are incorporated into a smooth exterior shell constructed with lightweight composite body panels that snap-fit on an aluminum structure.
Ford’s trademark kinetic trapezoidal grill moves upward onto the rounded, sleek form, reducing the number of prominent openings from two to one and creating a face that’s both sporting and efficient. The entire exterior surface of the Ford Start Concept has been designed with flush-mounted aerodynamic features designed to cheat the wind – providing a minimal amount of drag while achieving maximum fuel efficiency.
The innovative hybrid aluminum, high-strength steel body construction features a lightweight aluminum safety cell that provides a rigid attachment structure for the glass and roof, as well as housing side curtain air bags. All exterior body panels are made from deformable, pre-colored recyclable composites.
Slim, laser-cut LED headlamps provide high-intensity light through trapezoid tubes. Two sets of running lamps, including a pair located in the headlamp design and a pair of lower running lamps, provide nighttime illumination.
Created by a global team of designers working at Ford’s Irvine (Calif.) Strategic Concepts Group Studios, this sporty, futuristic concept combines near-production Ford EcoBoost engine technology, slick aerodynamics and low weight in an environmentally friendly package with reduced greenhouse emissions, all wrapped in an exciting design.
The Ford Start Concept was inspired in part by a growing global trend toward mass urbanization. The world’s top 20 mega-cities are home to consumers whose needs, attitudes and expectations may have more in common with mega-city dwellers in other nations than with their own countrymen. While these consumers share the challenges of living in an urban society, they also increasingly seek out product solutions that bring the best the world has to offer.
Today, more than 50 percent of the world’s population lives in an urban area. By 2050, that number is expected to skyrocket to more than 70 percent. Already, congested highways, space for parking, concerns over fuel efficiency as well as the availability and price of fuel are driving automakers to look at vehicles and personal transportation more differently than ever before.
“Our ambition with the Ford Start Concept was to design a car that goes beyond the practical realities of commuting in these mega cities, to go beyond just dressing the technology. We wanted to design a car you would also love,” explained Freeman Thomas, Design Director, Ford Motor Company.
Living in a mega city poses unique challenges and inspires unique lifestyles and attitudes. Just as traffic congestion issues are common in these geographic areas, the answers to solve the issues of a new generation of future small cars for these urban markets may also be found in the Ford Start Concept.
Powertrain
Ford powertrain engineers previewed something very real and close to being reality under the hood of the Ford Start Concept car. It’s an all-new and compact addition to the advanced Ford EcoBoost engine family. Consistent with Ford’s long-range goals to provide more power though sophisticated turbocharging and spark-ignited, direct-injection fuel management systems, the 1.0-liter Ford EcoBoost engine delivers power and torque comparable to a normally-aspirated I-4 powerplant. It is expected to have CO2 emissions under the 100 gm/km threshold.
This engine is coupled with a six-speed manual transmission which permits gear spacing to deliver performance without sacrificing fuel economy. The transmission easily handles the higher torque levels of the 1.0-liter Ford EcoBoost engine and together with the sporty handling of the Ford Start Concept, delivers the fun-to-drive characteristics that are at the core of the Ford brand DNA.
Connectivity
Located at the top of the console is a port to connect to the MyFord Mobile concept technology, which provides a seamless driver interface conducive to safe driving practices with personal handheld devices.
Without a smart phone, car-related functions including heating, ventilation and air conditioning, engine diagnostics and passenger airbag on/off function can be easily viewed and adjusted while driving through either voice activation or toggle and scroll controls located on the console. A wide, six-inch screen provides visuals.
As an added feature, when the driver inserts a smart phone in the docking station when the vehicle is in motion, access is available via the MyFord Mobile Concept to phone contacts and navigation tools through voice activation, as are all messaging, direction and communication features.
If the smart phone device is docked and the vehicle is parked and powered off, both the vehicle functions and icons from the user’s device are available via the MyFord Mobile Concept. Icons are displayed on the large screen through Bluetooth transfer. Car functions and the speaker system also are controlled through voice activation.
MyFord Mobile Concept restricts certain functions, such as texting, while driving.
Design
“With the Ford Start Concept, we didn’t set out to design some sort of utilitarian concept to save the world, nor were we interested in following the competitive trend toward an overly noisy design language. What we did set out to do was design a personality driven car that exudes warmth, charm and aspiration…to design a car worth bonding with,” said J Mays, Group Vice President Design and Chief Creative Officer, Ford Motor Company.
Crisp highlights are incorporated into a smooth exterior shell constructed with lightweight composite body panels that snap-fit on an aluminum structure.
Ford’s trademark kinetic trapezoidal grill moves upward onto the rounded, sleek form, reducing the number of prominent openings from two to one and creating a face that’s both sporting and efficient. The entire exterior surface of the Ford Start Concept has been designed with flush-mounted aerodynamic features designed to cheat the wind – providing a minimal amount of drag while achieving maximum fuel efficiency.
The innovative hybrid aluminum, high-strength steel body construction features a lightweight aluminum safety cell that provides a rigid attachment structure for the glass and roof, as well as housing side curtain air bags. All exterior body panels are made from deformable, pre-colored recyclable composites.
Slim, laser-cut LED headlamps provide high-intensity light through trapezoid tubes. Two sets of running lamps, including a pair located in the headlamp design and a pair of lower running lamps, provide nighttime illumination.
Created by a global team of designers working at Ford’s Irvine (Calif.) Strategic Concepts Group Studios, this sporty, futuristic concept combines near-production Ford EcoBoost engine technology, slick aerodynamics and low weight in an environmentally friendly package with reduced greenhouse emissions, all wrapped in an exciting design.
Monday, April 26, 2010
The Ford F-150 has the most usable cab space of any truck!!!!!!
The 2010 F-150 SuperCrew offers the most usable cab space of any truck in its class.* Ample rear-seat compartment room, excellent visibility, utmost flexibility and superb cargo space – this truck has it all. Plus, the rear seat folds up with one hand to offer a fully flat load floor that’s perfect for conveniently hauling cargo.
Friday, April 23, 2010
Best-in-Class Fuel Economy
Both our new engines, the available 6.7L Power Stroke® V8 turbo diesel and the 6.2L V8 gas engine, were engineered and built to deliver best-in-class fuel economy.* The impressive thing is that the fuel economy is achieved with engines that are light in weight but big in towing, hauling, torque, horsepower and all-around toughness. The 6.7L Power Stroke® turbo diesel delivers an 18% improvement over the previous diesel, while the 6.2L gas V8's improvement is 15%
Wednesday, April 21, 2010
Audible Text Messages
With the touch of a button, SYNC will read incoming texts to you in an easy-to-understand voice. SYNC is even smart enough to translate commonly used phrases and emoticons such as "LOL" and :). And for your convenience you can easily text back one of 15 generic responses.
Tuesday, April 20, 2010
Fuel-Efficient Technology
The 1.6-liter twin-independent variable-cam timing (Ti-VCT) Duratec® engine – when combined with the PowerShift six-speed automatic transmission – is projected to deliver class-leading highway fuel economy of 40 mpg.* Rapid-fire shifting is enhanced by a powertrain control module making real-time adjustments, producing efficient mobility. Fiesta also boasts many aerodynamic design characteristics that help minimize air resistance and increase fuel efficiency, such as the aero-shaped body-mounted mirrors and the line cut into the rear taillamps. The optional Super Fuel Economy Package offers additional aerodynamic details such as underbody shields and blockers on the lower grille.
Monday, April 19, 2010
FORD NOW HAS INDUSTRY’S HIGHEST CUSTOMER SATISFACTION WITH QUALITY, NEW SURVEY SHOWS
DEARBORN, April 19, 2010 – Ford Motor Company now has the highest customer satisfaction with vehicle quality among all major automakers, a new consumer research study shows.
Eighty-four percent of customers who purchased 2010 model-year Ford, Lincoln and Mercury cars and trucks are satisfied with the quality of their vehicle, a 4 percentage point improvement since the fourth quarter of 2009, according to the first quarter Global Quality Research System (GQRS) study conducted for Ford by RDA Group of Bloomfield Hills, Mich.
With the improvement, Ford’s customer satisfaction scores are now significantly higher than all other full-line automotive manufacturers, including Asian and European automakers, according to the study.
The study also showed Ford has the fewest number of vehicle defects or “things gone wrong” among all full-line manufacturers in the first three months of ownership. Owners of 2010 model Ford, Lincoln and Mercury owners reported 1,107 TGWs per 1,000 vehicles -- an 8 percent improvement compared to last year.
“To become the No. 1 automaker in terms of customer satisfaction with vehicle quality is amazing accomplishment and testament to the whole company’s commitment to quality,” said Bennie Fowler, Ford group vice president, Global Quality. “All the third parties studies are showing the same thing – Ford now has world-class quality.”
As Ford’s quality has improved, it has reduced warranty repair rates on vehicles in their first three months of service by an average of more than 40 percent in every major business region around the world in the past three years.
“Ford has proven its commitment to quality by demonstrating steady improvements through consistency and discipline.” said Donald Pietrowski, president, RDA Group. “Those improvements are clearly reflected in rising customer satisfaction with its products.”
Ford captured eight segment leaders in customer satisfaction, TGW or both. Notably, Fusion Hybrid owners now report 93 percent satisfaction with the quality of their vehicle while 92 percent of Taurus owners are satisfied.
The following models led their respective segments in the survey:
Taurus – Satisfaction leader D/E car.
Fusion Hybrid –Satisfaction leader C/D car
Milan Hybrid – TGW leader C/D car
Focus -- Satisfaction leader C car
Mountaineer – TGW leader Medium Traditional Utility
Expedition – TGW and Satisfaction leader Large Utility
Navigator – TGW and Satisfaction Leader Large Premium Utility
Ranger – TGW and Satisfaction Leader Compact Pickup
These dramatic gains in quality have also contributed to a 23 percent year-over-year improvement in the resale values of Ford vehicles with one to five years on the road – outpacing the industry average by 4 percentage points.
“While we are proud of the progress we’ve made, we know how important it is to keep the momentum going,” said Fowler. “We can never be satisfied.”
The GQRS study is conducted on a quarterly basis with scores assessed from survey responses collected from owners of vehicles purchased within specific time frames.
New vehicle owners are asked to report any defects or issues as well as rate their satisfaction with vehicle quality on a scale of 1 to 10 across an array of vehicle systems and features.
Eighty-four percent of customers who purchased 2010 model-year Ford, Lincoln and Mercury cars and trucks are satisfied with the quality of their vehicle, a 4 percentage point improvement since the fourth quarter of 2009, according to the first quarter Global Quality Research System (GQRS) study conducted for Ford by RDA Group of Bloomfield Hills, Mich.
With the improvement, Ford’s customer satisfaction scores are now significantly higher than all other full-line automotive manufacturers, including Asian and European automakers, according to the study.
The study also showed Ford has the fewest number of vehicle defects or “things gone wrong” among all full-line manufacturers in the first three months of ownership. Owners of 2010 model Ford, Lincoln and Mercury owners reported 1,107 TGWs per 1,000 vehicles -- an 8 percent improvement compared to last year.
“To become the No. 1 automaker in terms of customer satisfaction with vehicle quality is amazing accomplishment and testament to the whole company’s commitment to quality,” said Bennie Fowler, Ford group vice president, Global Quality. “All the third parties studies are showing the same thing – Ford now has world-class quality.”
As Ford’s quality has improved, it has reduced warranty repair rates on vehicles in their first three months of service by an average of more than 40 percent in every major business region around the world in the past three years.
“Ford has proven its commitment to quality by demonstrating steady improvements through consistency and discipline.” said Donald Pietrowski, president, RDA Group. “Those improvements are clearly reflected in rising customer satisfaction with its products.”
Ford captured eight segment leaders in customer satisfaction, TGW or both. Notably, Fusion Hybrid owners now report 93 percent satisfaction with the quality of their vehicle while 92 percent of Taurus owners are satisfied.
The following models led their respective segments in the survey:
Taurus – Satisfaction leader D/E car.
Fusion Hybrid –Satisfaction leader C/D car
Milan Hybrid – TGW leader C/D car
Focus -- Satisfaction leader C car
Mountaineer – TGW leader Medium Traditional Utility
Expedition – TGW and Satisfaction leader Large Utility
Navigator – TGW and Satisfaction Leader Large Premium Utility
Ranger – TGW and Satisfaction Leader Compact Pickup
These dramatic gains in quality have also contributed to a 23 percent year-over-year improvement in the resale values of Ford vehicles with one to five years on the road – outpacing the industry average by 4 percentage points.
“While we are proud of the progress we’ve made, we know how important it is to keep the momentum going,” said Fowler. “We can never be satisfied.”
The GQRS study is conducted on a quarterly basis with scores assessed from survey responses collected from owners of vehicles purchased within specific time frames.
New vehicle owners are asked to report any defects or issues as well as rate their satisfaction with vehicle quality on a scale of 1 to 10 across an array of vehicle systems and features.
Thursday, April 15, 2010
911 Assist
By using your mobile phone, 911 Assist helps put you directly in touch with a 911 operator - bypassing intermediary call centers - and if you're unable to speak, the system delivers an urgent message to the emergency operator. The system is triggered by airbag deployment or fuel pump shutoff.
Wednesday, April 14, 2010
Active Park Assist
If you dread the thought of parallel parking, Ford has your answer. It’s called Active Park Assist, now available on 2010 Escape Hybrid Limited models. Here’s how it works: While driving slowly in the parking zone, activate Park Assist and it looks for an available parking spot. Ultrasonic sensors measure the distance to the curb and between parked cars. Once a spot that’s big enough is identified, you’re signaled to stop and accept the system’s assistance. When you give the system the green light to proceed, Park Assist controls the steering, all you do is control the braking.
Tuesday, April 13, 2010
Thursday, April 8, 2010
Seating Comfort
The Expedition XLT model features comfortable standard seating for five. If you need room for more, you can add the optional three-passenger third-row bench (manual or available PowerFold™) and get seating for eight. If your taste is for premium accommodations, you'll find everything you're looking for in an eight- or available seven-passenger Expedition Eddie Bauer®, Limited or the premium King Ranch® model. All three come with a host of amenities including leather-trimmed first- and second-row seats and PowerFold™ third-row seat.
Monday, April 5, 2010
2010 F-150 SVT Raptor
All-New 2010 F-150 SVT Raptor pushes proven “Built Ford Tough” truck heritage above and beyond the road. While remaining street-legal, this purpose-built, factory-designed prerunner is off-road capable and Baja-tested, providing true off-road performance thanks to its stock, high-performance parts, such as FOX Racing Shox, the only internal triple-bypass shocks available on a production truck, and BFGoodrich® 35" all-terrain tires. A 5.4L SOHC V8 FFV* engine with 320 hp and 390 lb.-ft. of torque comes standard. A 6.2L SOHC V8 engine with approximately 400 hp and 400 lb.-ft. will be available early 2010.
Friday, April 2, 2010
MyKey
Help make driving safer for your young drivers. The standard class-exclusive* programmable MyKey™ provides a number of features to help you make driving safer for young drivers. Standard settings – These settings cannot be changed: • Belt-Minder® System cannot be disabled and will not expire (the stereo also gets muted until everyone buckles up)** • The audio system will be muted whenever Belt-Minder is activated • Low-fuel warnings are displayed in the message center followed by a chime when the Distance-to-Empty value reaches 75 miles (120 km) • If equipped, the parking aid, Blind Spot Information System (BLIS™) with cross-traffic alert and forward collision warning cannot be turned off Optional settings – These settings can be changed: • Vehicle speed is limited to 80 mph (130 kmh). Visual warnings and chimes are displayed: • At vehicle start to inform the driver that the vehicle speed is limited to 80 mph (130 kmh) • At 75 mph to warn the driver that the vehicle speed is near the top speed • At 80 mph to warn the driver that the vehicle has reached the top speed • The driver is encouraged to check his/her speed and drive safely via visual warnings and chimes when a preselected vehicle speed of 45, 55 or 65 mph (75, 90, or 105 kmh) is exceeded • The maximum volume of the audio system is limited to 45 percent. • The AdvanceTrac® System cannot be turned off. When this optional setting is on, the MyKey user will not be able to deactivate the system. This prevents the driver from burning the tires, performing doughnuts, etc.
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